Precise ProgrammaticWe offer audience-driven programmatic advertising powered by Farm Journal first party data. Our solutions help marketers reach their target audience with the right message at the right time.
Reach agriculture audiences with your ads wherever they go online
using our portfolio of programmatic tactics.
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What is Data Driven Programmatic Marketing?
Programmatic advertising is the process of purchasing digital ad space (display banners, pre-roll video, native, connected TV) in real-time, with the assistance of dedicated software and algorithms that automate the process. With data driven programmatic buying, exclusive segmented audience data is integrated into the programmatic process to efficiently and effectively serve ads to a highly targeted audience across a variety of mediums.
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meet your marketing objectives.